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Bradford West Gwillimbury, Ontario, Canada
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Richmond Hill, Ontario, Canada
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Recent projects

Developing a Recruitment and Onboarding Plan for the Executive Director of the Youth Empowerment Collective
Project Overview: Students will focus on creating a structured recruitment and onboarding plan for the Executive Director of the Youth Empowerment Collective. This project will provide hands-on experience in aligning HR processes with organizational needs and ensuring effective talent acquisition and onboarding. Key Deliverables: Recruitment Plan : Develop and implement a recruitment strategy, including job descriptions, outreach methods, and candidate selection criteria. Performance Management Criteria : Create evaluation metrics for assessing the performance of the Executive Director, ensuring alignment with organizational goals. Onboarding Program : Design and evaluate an employee orientation and training program tailored to the Executive Director’s role, ensuring they are well-prepared for their responsibilities. Communication Strategy : Present and evaluate communication processes related to the recruitment and onboarding efforts, ensuring clarity and engagement with stakeholders.

Building the Digital Foundation: E-Commerce, SEO, Google Ads, and IT Optimization for Francesca Licursi Publishing
Francesca Licursi Publishing, a startup dedicated to promoting emotional resilience and self-awareness, seeks to establish a strong digital foundation to enhance its online presence. The project involves creating a well-optimized e-commerce platform that will serve as the primary digital storefront for the company's products and resources. By implementing effective SEO strategies, the project aims to improve the website's search engine ranking, thereby increasing visibility and accessibility to a broader audience. Additionally, the project will involve designing and launching targeted marketing campaigns to drive engagement and attract potential customers, including individuals, educators, and organizations. The ultimate goal is to support the growth and success of Francesca Licursi Publishing by making its offerings easily accessible online.

Ontario HR Policy Book, Governance Framework, and Non-Profit Registration Documentation
This project involves developing a comprehensive HR policy book aligned with Ontario labor laws, creating governance documents including a Terms of Reference (ToR) and roles and responsibilities for a Board of Directors, designing an organizational chart, and compiling the required documentation for non-profit registration in Ontario. The project provides students with hands-on experience in policy development, governance planning, and regulatory compliance.

FLP Brand Identity Enhancement and PR Strategy
Francesca Licursi Publishing (FLP) seeks to strengthen its brand identity and enhance public perception through a comprehensive branding and public relations project. The goal is to create a cohesive and compelling brand image that resonates with FLP's mission and amplifies Francesca Licursi's story. This project will involve designing a new logo, developing consistent branding materials, and crafting a strategic public relations plan. The PR strategy will focus on media outreach and storytelling to engage potential customers and build a positive brand image. By refining FLP's brand identity, the project aims to increase visibility and attract a wider audience, ultimately supporting the company's growth and success.