Infostructure Technology Inc seeks to enhance its CRAFTS childcare software by integrating AI-powered Sales Agents. The primary goal is to create intelligent agents that provide continuous, personalized engagement with licensed childcare providers across Canada. These agents will assess client needs, share timely updates on new features, and generate leads. Additionally, they will automate social media outreach to streamline communication, boost customer satisfaction, and drive growth for childcare businesses. By leveraging advanced AI capabilities, the project aims to reduce the manual workload for the sales team and create a scalable, data-driven approach to customer relationship management. The project also seeks to apply AI and machine learning concepts learned in the classroom to develop a solution that enhances client interaction and business efficiency. By focusing on the childcare industry, it offers a unique opportunity to address specific market needs and improve service delivery.

Main Objectives

1. Develop AI Sales Agents capable of interactive, need-based communication with childcare providers.
2. Implement automated workflows for feature updates, announcements, and client follow-ups.
3. Create an AI-powered lead generation system to identify and nurture potential customers.
4. Enable automated, consistent social media posting and engagement for brand awareness.
5. Ensure compliance with Canadian privacy regulations and maintain high data security standards.

Expected Outcomes

• AI Communication Agent integrated with CRAFTS platform to manage customer interactions in real time.
• Automated content delivery system for software updates, tips, and promotions.
• A functioning AI-driven lead qualification and tracking pipeline.
• Social media automation tools for scheduled posts and engagement analytics.
• Documentation and a basic user guide for managing AI-driven sales processes.